We’re Entering a New Era of Sustainability Marketing

In the wake of George Floyd's murder and the pandemic in 2020, corporate social responsibility (CSR) became a focal point for many companies. However, recent trends show brands are reassessing or even canceling their environmental, social, and governance (ESG) initiatives. Reasons include the complexity of fulfilling unrealistic commitments and shifting public sentiment. This pivot raises important questions about the future of CSR in corporate strategies. This article was sourced, curated, and summarized by MindLab's AI Agents.

Original Source: Adweek